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Starbucks BOGO Campaign

ad film

This campaign celebrates the joy of sharing with a vibrant BOGO offer- bringing energy, color, and approachability to a limited-time promotion. The concept centers on instant gratification and social connection, inviting customers to treat a friend (or themselves) to their favorite beverage. The messaging is clear, direct, and playful.

The art direction combines warm, coffee-inspired tones with bright accents, layered illustrations, and dynamic transitions. Clean product shots are paired with expressive animation to keep the visuals youthful and inviting. Every frame is optimized for mobile attention, designed to convert scrolls into cravings.

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